JAKARTA, July 19, 2022 - The sandwich generation is a generation that occurs due to circumstances, having to bear the life of 3 generations including the generation above it, namely their parents; his own generation, namely himself, and the generation below him, namely the generation of his children. This condition is analogous to a sandwich where a piece of meat is squeezed by 2 pieces of bread. This generation is mostly found in developing countries such as Indonesia, which is thick with kinship values.

JAKARTA, July 6, 2022 - Investments are now starting to be noticed by all groups, such as employees, housewives, entrepreneurs and students. The increasing interest in investment, based on KSEI data as of May 2022, the number of investors in the capital market experienced a fairly high increase, namely 18.29% or 8.8 million investors. Now there are several investment instruments available in the community, such as mutual funds, stocks, bonds, deposits, and so on. This is also one of the reasons why people are increasingly motivated to invest.

JAKARTA, July 1, 2022 - Competing in following the "current" trend among young people is now considered normal, it is easy to get information, such as news, current issues, and also the convenience of shopping. This phenomenon appears followed by technological advances that have changed a lot of life in this era. The development of the needs of life among young people continues to change from time to time. The need for "flexing" is also what ultimately demands an increase in lifestyle.

JAKARTA, June 28, 2022 - Today, the trend of investing in mutual fund instruments has become the choice for most young people. The increasing level of public literacy in investing makes mutual funds an option for novice investors with diversified risk levels. The mutual funds are divided into conventional mutual funds and Islamic mutual funds. Talking about sharia mutual funds, currently these types of mutual funds are on the rise and are loved by novice investors.

Millennials and Generation Z are now widely labeled as creative, risk-taking, and productive generations. But on the other hand, they also run a consumptive culture, this is a result of the development of digital culture and internet technology.